Have you properly prepared for the new email and data usage laws sweeping through the EU? GDPR is now here, and I want to make sure you're ready for the changes it will bring for how authors manage their businesses.
Although at face value, this new legislation seems to pertain specifically to your email list, getting compliant will also mean making updates to your website and advertising practices, too.
This course walks you through what you need to do with video walk throughs on the various changes you need to implement and other best practices to consider.
Our lessons cover:
Changing your opt in forms to capture explicit consent
Scrubbing your newsletter list
Obtaining consent through a reengagement campaign
Adapting your PPC advertising practices to comply with this new level of data protection
Adjusting your marketing strategies to make sure you are compliant
And live Q&As to cover whatever other questions pop up during the course
Want to learn, but not excited about the video format? Not to worry! Each video is accompanied by detailed notes, which you can either read in place of watching the videos or go through in order to brush up on the lessons a second time.
Melissa Storm is a mother first, and everything else second. Writing is her way of showing her daughter just how beautiful life can be, when you pay attention to the everyday wonders that surround us. So, of course, Melissa's USA Today bestselling fiction is highly personal and often based on true stories.
Melissa loves books so much, she married fellow author Falcon Storm. Between the two of them, there are always plenty of imaginative, awe-inspiring stories to share. Melissa and Falcon also run a number of book-related businesses together, including LitRing, Novel Publicity, Your Author Engine, the Author Site, and the Alliterates. When she's not reading, writing, or child-rearing, Melissa spends time relaxing at home in the company of her five dogs, cockatiel, and a rescue cat named Schrödinger. She never misses an episode of The Bachelor, because priorities.
If you need any help, email me: firstname.lastname@example.org. That's what I'm here for!