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Launch to List: Boxed Sets

Learn how to launch a best-seller the smart way, for less $$$ and zero drama!

Ever wonder what it takes to make the bestseller lists? This course will walk you through every step from pre-order to the day the USA Today bestseller list announces its top 150-selling books for the week!

Melissa Storm is a New York Times bestselling author who has also made the USA Today bestseller list a total of 7 times (3 as Melissa Storm and 4 as Molly Fitz). Now she's going to show you exactly how she does it, freely sharing her numbers and answering all of your questions along the way. Melissa's best teaching friend, Alana Terry, will also provide a couple of specialized lessons on Amazon ads to make this course a truly comprehensive experience.

Come and follow Melissa and Alana as they don't just talk about what it takes to launch a best-selling boxed set, they do it with you! Some of the topics they'll cover include:

  • Building your boxed set team
  • Getting the right cover and writing an effective blurb
  • Common myths and misconceptions
  • Pre-order ads and promotion
  • Launch week ads on Facebook, BookBub, and Amazon (multiple lessons)
  • Budgeting and tracking sales
  • Scaling up while maintaining ROI
  • Designing winning promo graphics
  • Running a social media launch party
  • Free and low-cost ways to build your reader base
  • ... and additional topics that will be decided by the students!

The best part? Melissa and Alana don't just say WHAT to do. They also explain both WHY and HOW, making this course unlike any other out there.

Want to learn, but not excited about the video format? Not to worry! Each video is accompanied by detailed notes, which you can either read in place of watching the videos or go through to brush up on the lessons a second time.


Your Instructor


Melissa Storm
Melissa Storm

Melissa Storm is a New York Times and multiple USA Today bestselling author of Women’s Fiction, Inspirational Romance, and Cozy Mysteries.

Despite an intense, lifelong desire to tell stories for a living, Melissa was “too pragmatic” to choose English as a major in college. Instead, she obtained her master’s degree in Sociology & Survey Methodology—then went straight back to slinging words a year after graduation anyway.

She loves books so much, in fact, that she married fellow author Falcon Storm. Between the two of them, there are always plenty of imaginative, awe-inspiring stories to share. Melissa and Falcon also run a number of book-related businesses together, including LitRing, Sweet Promise Press, Novel Publicity, Your Author Engine, and the Author Site.

When she's not reading, writing, or child-rearing, Melissa spends time relaxing at her home in the Michigan woods, where she is kept company by a seemingly unending quantity of dogs and two very demanding Maine Coon rescues. She also writes under the names of Molly Fitz and Mila Riggs.

Contact her at [email protected]



Alana Terry is the 6-figure author of more than forty published novels. She hosts the Successful Writer Podcast and has created over half a dozen courses to help authors reach their dreams of achieving creative and commercial success. Contact her at [email protected]

Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Get started now!